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| 8:30 AM - 9:00 AM |
Registration |
| 9:00 AM - 9:15 AM |
Opening Comments
- Michelle Horowitz, Conference Chair, VP Strategic Business Development, PR Newswire
- Steve Etzler, Founder, Business Development Institute
- David Vinjamuri, President, ThirdWay Brand Trainers
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| 9:15 AM - 9:45 AM |
Morning Keynote Speaker
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| 9:45 AM - 10:30 AM |
Panel Discussion: The Future of Content Distribution
Moderator: Ron Insana, CNBC
- Daniel Blackman, Strategic Partner Development, Google Video
- Kevin Conroy, Executive Vice President, AOL
- Adam Gerber, VP Ad Products & Stategy, Brightcove
- Todd Herman, Director, Advertising & Business Strategy, MSN
- Larry Kramer, President, CBS Digital Media
- Scott Meyer, CEO, About.com
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| 10:30 AM - 11:00 AM |
Research Presentation: Math and Emotion: Video's Next Battle for Acceptance
- Todd Herman, Director, Advertising & Business Strategy, MSN
Web Video may have become mainstream but its outer edges are going to prove harder to ingest. Todd Herman, Director of Advertising & Business Strategy for MSN Video & Entertainment, who, in 2003, wrote the original business plan for MSN Video and lead its Evangelism efforts with teh World's buggest brands presents: Math and Emotion: Video's Nect Battle for Acceptance. Mr. Herman speaks in detail about the road to acceptance video has traveled with advertisers, portals and viewers in the last five years: why major brands have invested, why some haven't; why the audience for online video increasingly considers it the single best way to gather News and Sports and, despite that, why it hasn't been content driving user adoption. Lastly, Mr. Herman explains why the Law of Big Numbers and The Paris Hilton School of Media awareness presents the single biggest and concurrent, opportunity and challenge for executives in Media, Technology and Advertising. |
| 11:00 AM - 12:00 PM |
Panel Discussion: Voice of the Brands
Moderator: Steve Hall, Founder, Adrants
- Don Diforio, Senior Vice President of Research, Advertising Research Foundation
- Helen Galasso, VP Interactive Marketing, Coldwell Banker
- John Greenberg, Senior Vice President and Co-Founder, Goodmind
- Linda Perry-Lube, eBusiness Director, Ford Motor Company
- Shoba Purushothaman, CEO, The News Market
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| 12:00 PM - 12:30 PM |
Presentation: ClipSyndicate
- Sean Morgan, CEO, ClipSyndicate
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| 12:30 PM - 1:15 PM |
Lunch and Networking in Exhibit Hall |
| 1:15 PM - 1:45 PM |
Afternoon Keynote Speaker
- Chrystia Freeland, US Managing Editor, Financial Times
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| 1:45 PM - 2:30 PM |
Panel Discussion: Web Video Enablers: Technology and Agencies
Moderator: Geoff Ramsey, Co-founder and CEO, eMarketer
- Tim Bahr, President, MultiVu
- John Bell, EVP, Creative Director, Ogilvy Public Relations
- Bart Feder, President, The FeedRoom
- Michael Gordon, Co-founder and Chief Strategy Officer, Limelight Networks
- Sarah Kim, VP Media, Razorfish/Avenue A
- Steve Rubel, Senior VP, Edelman
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| 2:30 PM - 3:15 PM |
Panel Discussion: The Voice of the Content Producers
Moderator: Tejpaul Bhatia, Founder, Tej Media Networks, Inc.
- Michael Clemente, Executive Producer, ABC News Now and ABCNEWS.com
- Lou Ferrara, Online Content Editor, Associated Press
- Rishi Malhotra, Director, HBO On Demand
- Tim Napolean, Product Line Director, Akamai Technologies
- Nick Rockwell, CTO, MTV Networks
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| 3:15 PM - 4:00 PM |
Panel Discussion: Investment Opportunities In Web Video
Moderator: Jerry Spiegel, Partner, Frankfurt Kurnit Klein & Selz
- Dan Burstein, Millennium Venture Partners
- Mark Leiberman, Managing Director, Hudson Abel
- Tolman Geffs, Managing Director, The Jordon, Edmiston Group, Inc.
- Kara Nortman, Senior Associate, Battery Ventures
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| 4:00 PM - 5:00 PM |
Networking Reception |
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When & Where:June 15th, 2006 8:30 AM - 5:30 PM
Microsoft Executive Briefing Center
1290 Avenue of the Americas (between 51st and 52nd Street) New York, NY
Registration Fee:$295
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