
311 West 57th St.
New York, NY
2:30 - 6:30 Forum
6:30 - 8:00 Cocktail
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Revenue Science, Inc. is the leading provider of behaviorally targeted
audiences for Web advertising. Revenue Science delivers the
highest-qualified audiences with the most effective reach, increasing
revenue for publishers and efficiency for advertisers. The company makes
behavioral targeting easy with Audience Search(tm) technology to enable
custom campaigns on the fly, powerful inventory management tools,
performance-based pricing that eliminates risk and the RAMPTM
full-service methodology. Revenue Science clients are leading Web
publishers including The Wall Street Journal Online at WSJ.com,
MarketWatch, Reuters, Financial Times.com, Edmunds.com, Kelley Blue Book
and ESPN.com; and advertisers include Fortune 500 companies in
technology, telecommunications, healthcare, travel, and finance. For
more information, visit www.revenuescience.com.

Dynamic Logic, Inc. is a leading market research company with expertise in marketing effectiveness. CrossMedia Research(TM) focuses on measuring the synergies of different media channels and understanding which media combination is most cost effective. AdIndex(R) uses patent-pending technology to measure the impact of an online advertisement using traditional brand metrics.

Celebrating its 75th year, Advertising Age is the pre-eminent news publication in marketing, advertising and media, delivering in excess of 571,000 weekly impressions among industry professionals in print and online. From agenda-setting insights to thought-provoking analysis, Ad Age reports the news and provides context and meaning. Its suite of products includes both the print and digital editions of Advertising Age, AdAge.com, Point and Madison+Vine. Web addresses: www.adage.com, www.madisonandvine.com

MediaPost Communications is an integrated publishing and content company whose mission is to provide an array of resources to super-serve media planners and buyers. Since 1996, Mediapost.com has been the leading advertising and media Internet portal providing free tools, news, and directories to help our more than 36,000 members better plan and buy both traditional and online advertising.
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