Websites That Work: The Four Elements of a "Results-Driven" Website
& A Critique or Selected Sites Webinar Recording
40 Exchange Place; Suite 1702; New York, NY 10005; US
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There was a time when businesses wondered whether it made sense to have a website. Today, businesses cannot survive without a strong web presence. The difference between merely surviving and thriving is a “results-driven” website, one that not only attracts and retains targeted visitors, but one that converts those visitors into clients or customers.
This webinar will cover the essential elements of “results-driven” websites:
• Messaging
• Calls to Action
• “Stickiness” Factors
• Social Media Integration
The webinar will also cover ways to increase your return on investment on your online marketing efforts.
The second half of the webinar will be live critiques of websites submitted by members of the audience. Mr. Shaoolian critiques websites for The New York Times in his “You’re the Boss” (http://boss.blogs.nytimes.com/author/gabriel-shaoolian/) columns and will graphically demonstrate what works and what doesn’t work for sites submitted by you. To have your site considered for a critique during the webinar, please submit your site to bdiseminar@bluefountainmedia.com along with a brief explanation of what you are trying to accomplish with your website.
Speaker:
Gabriel Shaoolian, CEO and Founder, Blue Fountain Media